Most recently designing for FedEx, CDM Smith, and Dogfish Head at Verndale and Tank Design. A decade of agency experience turning ambiguous problems into shipped product.
Lead Product / UX Designer
Five tools, no unified experience
The platform thousands of FedEx developers rely on every day, redesigned over two and a half years at Tank Design.
Lead Experience Designer
Content sprawl across six regions, no shared system
A $1B+ engineering firm. Twenty years of ungoverned content.
Lead Experience Designer
Brand personality vs. platform scalability
A beloved craft beer brand that needed a new platform without losing what made them them.
I’m William, a Lead Product Designer based in Boston. I work across the full stack of product design: visual, interaction, UX, systems, and research. Most of my work happens on enterprise platforms and developer tools where ambiguity is high and the audience is technical, but I’ve also designed for consumer brands, ed-tech, and higher education across a decade of agency work.
I take projects from discovery through shipped product, partnering closely with engineering, product, and brand teams.
Lead Experience Designer
Enterprise digital transformation. CDM Smith, Dogfish Head, Sitecore XM Cloud migrations.
Lead Product / UX Designer
Complex B2B and enterprise product design. FedEx Developer Platform, Forrester Research, Cognex.
Senior Designer
Building the foundation across industries. Voyager Sopris (ed-tech), Skype for Business, OSU Online.