William Bruno

Open to new roles & engagements for Autumn 2026.

The lab.

Small working things, built to think through problems. Everything here is hand-coded and live. This site itself is one of them: static HTML and CSS, written with Claude Code, deployed on Netlify.

FedEx platform architecture 2026

Five decisions that shaped the Developer Portal’s structure, rebuilt as a clickable walkthrough. From the FedEx case study.

Try it →

Cognex Product Finder 2026

The guided path from product type to the exact download, live and clickable. From the Cognex case study.

Try it →

CDM Smith IA restructure 2026

Seven ungoverned sections to six governed ones, decision by decision.

Try it →

Dogfish Head IA 2026

How a loud brand got a governable navigation. Six naming frameworks, one decision.

Try it →

AI-assisted support concept 2025

An answer-engine assistant prototyped for MyCognex support, for the user who can’t name what they own. Concept, not shipped.

Read →

This site 2026

Static HTML and CSS, no framework, no build step. Written with Claude Code, deployed on Netlify.

Colophon →

colophon

This site is hand-coded static HTML and CSS with a little vanilla JavaScript. No framework, no build step. Claude Code is the build tool: layout passes, copy edits, and the interactive artifacts above were all developed in conversation, reviewed line by line, and deployed as flat files to Netlify.

Hand-coding keeps the site honest. The same discipline the case studies describe, designed states, governed patterns, failure paths included, is applied here at small scale. Type is Instrument Sans, with Geist Mono for labels.